Tone of Voice

Written By seorocket

Last updated 3 months ago

Your Tone of Voice setting defines how your content “speaks.” It controls the style, personality, and formality of every article you generate in SEO Rocket, ensuring your writing feels consistent, authentic, and aligned with your brand identity.

Whether you want your content to sound approachable, expert, or persuasive, this feature helps every article feel like it was written by you.

What It Does

When you select a tone, SEO Rocket adjusts the language and writing style across all future articles. It shapes:

  • How formal or conversational your language sounds

  • The rhythm and length of sentences

  • How the content connects emotionally with your audience (informative, persuasive, friendly, etc.)

Your selected tone ensures every piece of content feels consistent and reinforces your brand’s voice across all channels.

How to Set Your Tone of Voice

  1. Go to Settings → Generation.

  2. Find the Tone of Voice dropdown menu.

  3. Choose the tone that best represents your brand.

Once saved, this tone will automatically apply to all new articles you generate.

Note: Changing your tone of voice will not update content you’ve already generated.

Available Tones

SEO Rocket offers a wide range of tone options to match your brand personality:

  • Professional: Direct, polished, and ideal for B2B or formal content.

  • Casual: Relaxed and easygoing — great for lifestyle or approachable topics.

  • Friendly: Warm and inviting, perfect for creating human connection.

  • Authoritative: Confident and credible, best for expert-led or instructional brands.

  • Technical: Precise and detailed, ideal for complex or specialized subjects.

  • Conversational: Balanced, natural tone that reads like a helpful discussion.

  • Informative: Clear and factual — perfect for how-to guides and tutorials.

  • Persuasive: Strategic and focused on driving action.

  • Engaging: Energetic and reader-focused, ideal for blog and social content.

  • Storytelling: Narrative-driven, perfect for case studies or brand stories.

  • Empathetic: Caring and compassionate, great for customer or community-driven brands.

  • Enthusiastic: Energetic and upbeat — perfect for promotions and launches.

  • Custom: Write your own description to create a unique tone for your business.

Tips for Choosing the Right Tone

  • Match your tone to your brand’s personality and audience expectations.

  • For most users, Conversational or Friendly is a great starting point — it’s clear, natural, and widely effective.

  • Test different tones across a few articles to see what feels right for your audience.

  • If you manage multiple businesses within SEO Rocket, you can set a unique tone of voice for each one.

Getting your tone right helps every piece of content sound natural, trustworthy, and on-brand — making it easier to connect with your audience and strengthen your brand’s online presence.